Kamis, 25 November 2010

[B169.Ebook] PDF Download Achieving Business Value From Technology, by Tony Murphy

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Achieving Business Value From Technology, by Tony Murphy

PRAISE FOR ACHIEVING BUSINESS VALUE FROM TECHNOLOGY

"Clearly, IT investments have never before played such a critical part in business growth. The book addresses the weakness existing in most management systems involving the lack of a systematic process to realize the economic benefits of the IT investment and provides a clear A-Z methodology for business to bridge this gap. This book is clearly written for all levels and backgrounds in business management and is a must-do for those whose business involves IT, is considering IT, or would like to significantly tailor IT investments for their economic advantage."
—Professor Richard P. Wool, University of Delaware, President and CEO, Cara Plastics Inc.

"Tony Murphy addresses the difficult question of the value of IT investments head on. He translates an elegant theory into effective practice. The case studies in the book effectively reinforce his key messages."
—Dr. Dermot Moynihan, Senior Vice President, World Wide Chemical Development, GlaxoSmithKline

"This book is the answer to most CIOs' need for a well-structured, pragmatic, and easily implemented set of tools and practices designed to answer the universal problem of managing and measuring IT's contribution to the business. Tony Murphy's unique blend of practical experience, industry best practice, and excellent communication skills provides the reader with a valuable-and highly readable-guide on how best to achieve that elusive objective of reliably realizing the business benefits of IT investments."
—Michael Rice, oup Director of IT, Kerry Group plc

"At Oxfam we are one year into a three-year IT strategy based on the principles Tony Murphy lays out in this book, and there is a real, positive difference in how IT is perceived, and in its real strategic position within the organization. If you have ever wondered just how you can gain strategic alignment for your IT function, and then how to make the practical link to IT investment for the organization, Tony has provided a framework that joins them both."
—Simon Jennings, Head of Information Systems, Oxfam GB

  • Sales Rank: #712026 in Books
  • Published on: 2002-10-08
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.45" h x .94" w x 6.24" l, 1.11 pounds
  • Binding: Hardcover
  • 254 pages

From the Inside Flap
Achieving Business Value from Technology offers the expert guidance, real-world advice, and practical methodology managers need to ensure that their dollars aren't wasted on IT disasters. It shows them how to assess projects in real time and decide whether to alter, abandon, or continue them with a clear understanding of likely impact on the business.

With the increasing importance of technology in a business world redefined by globalization, high-octane competition, and the shift from mass production to mass customization, it's more important than ever that your IT dollars are well spent in pursuit of efficiency, adaptability, and market mobility. Knowing which initiatives offer real business value can be the competitive advantage your business needs to thrive. Simply put, no matter what your business is, IT is your business.

Achieving Business Value from Technology offers proven techniques, methodologies, governance mechanisms, and best practice guidelines to guarantee your money is transforming your current IT setup from potential value to real value. The approach offered in this book-and developed by the experts in Gartner's Consulting and Measurement practices-has been proven to help managers make the right IT decisions every time.

Author Tony Murphy outlines a systematic process managers can use to identify, track, and realize benefits and value from their IT investments. This methodology helps management bridge the traditional gap between the business and IT sides of the organization and incorporates IT value metrics into conventional management reporting systems.

Managers will learn to monitor opportunities, risks, and impediments at all stages of the investment cycle and rest assured that the money they invest in IT will bring long-lasting and measurable benefits to the organization.

The author also provides guidelines for undertaking post-implementation benefit audits and IT sourcing, as well as tips and techniques for optimizing asset management and minimizing ongoing total cost of ownership.

From the Back Cover
PRAISE FOR ACHIEVING BUSINESS VALUE FROM TECHNOLOGY

"Clearly, IT investments have never before played such a critical part in business growth. The book addresses the weakness existing in most management systems involving the lack of a systematic process to realize the economic benefits of the IT investment and provides a clear A-Z methodology for business to bridge this gap. This book is clearly written for all levels and backgrounds in business management and is a must-do for those whose business involves IT, is considering IT, or would like to significantly tailor IT investments for their economic advantage."
-Professor Richard P. Wool, University of Delaware
President and CEO, Cara Plastics Inc.

"Tony Murphy addresses the difficult question of the value of IT investments head on. He translates an elegant theory into effective practice. The case studies in the book effectively reinforce his key messages."
-Dr. Dermot Moynihan
Senior Vice President, World Wide Chemical Development, GlaxoSmithKline

"This book is the answer to most CIOs' need for a well-structured, pragmatic, and easily implemented set of tools and practices designed to answer the universal problem of managing and measuring IT's contribution to the business. Tony Murphy's unique blend of practical experience, industry best practice, and excellent communication skills provides the reader with a valuable-and highly readable-guide on how best to achieve that elusive objective of reliably realizing the business benefits of IT investments."
-Michael Rice
Group Director of IT, Kerry Group plc

"At Oxfam we are one year into a three-year IT strategy based on the principles Tony Murphy lays out in this book, and there is a real, positive difference in how IT is perceived, and in its real strategic position within the organization. If you have ever wondered just how you can gain strategic alignment for your IT function, and then how to make the practical link to IT investment for the organization, Tony has provided a framework that joins them both."
-Simon Jennings
Head of Information Systems, Oxfam GB

About the Author
TONY MURPHY,PhD, is a Vice President in Consulting and a thought-leader in the field of IT investment appraisal and benefits realization at Gartner, Inc., the world's largest technology research organization. With nearly thirty years' experience as CIO, software developer, project manager, consultant, and university lecturer, Tony is a sought-after advisor to many of the world's leading corporations and public sector bodies. In addition, he has played an active role in the development of the Irish software industry and is a former vice president of the Irish Computer Society.

Most helpful customer reviews

18 of 19 people found the following review helpful.
Well written, well organized, very practical
By A Customer
I was leary when I saw the words "practical guide" in the title as I find that the phrase is often far from the truth. I guess I was in a gambling mood because I took a shot and found that this is a rare case where the advice here is actually implementable. The book includes detailed case studies, very specific advice on appropriate measures or "pillars" as the author calls them of IT project value, and lists of sample questions and metrics for each pillar.
All in all this is a very useful book for justifying IT projects particularly in today's environment when your pal the CFO is squeezing every penny trying to get blood out.

3 of 3 people found the following review helpful.
Achieving Business Value from Technology
By Michael Grismore
Achieving Business Value from Technology was an insightful and interesting book to read. It gave a lot of information pertaining to implementation information technology systems. This book is really good for someone who is in the information technology field, or who is looking to gain knowledge and expertise in this area. In particular, I believe this book is good for someone who has a working knowledge of information technology system, but is looking to gain an edge as to the strategies that should be used when implementing this type of system.

I felt that this book is going to be hard to read by someone who has little or no knowledge or experience in the information technology industry. On occasion, this book used large and sophositicated IT jargon that a college student such as myself had a hard time following. However, for someone who already has experience in the IT profession, this would be no problem at all. In particular, I feel this book is great for anyone who works for an enterprise that is considering implementing a new IT system, such as ERP. This book walks the reader through step by step as to how to be most effective in implementing a new system. In particular, the book is also very helpful because it discusses the ways in which an IT investment project should also be measured to determine the successfulness of the project. This book is helpful for those in large and small enterprises alike. It gives suggestions and examples of organziations of all sizes.

Overall, I felt that this book was a great read for anyone interested in implementing a new IT system because it helped set parameters for implementation as well as gave advice to help maximize the value from any IT investment projects.

12 of 17 people found the following review helpful.
Clear modern thinking about Business Value
By Edward Rashbrooke
Clearly written, this book debunks some myths and sets a modern path towards pursuit of business value. We need plain talking books that bridge the business/IT divide and tell it the way it is.
Great reading and immediately useful.

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Selasa, 23 November 2010

[O948.Ebook] Ebook Download The Speaker's Handbook, by Jo Sprague, Douglas Stuart, David Bodary

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The Speaker's Handbook, by Jo Sprague, Douglas Stuart, David Bodary

Helping you build your public speaking skills for a variety of contexts, THE SPEAKER'S HANDBOOK, 11e covers the entire process of preparing, organizing, developing, and delivering a speech-making it the ideal resource for beginning and experienced speakers alike. The handbook's comprehensive coverage emphasizes ethics, reasoning, audience analysis, and diversity throughout. Each chapter is designed to stand alone so you can easily refer only to the sections you need. Vivid graphics help illustrate key concepts like public speaking anxiety. Recent speeches from beginning speakers as well as public figures-including President Obama's commemorative speech on the death of Nelson Mandela-give you relevant speech models to analyze. In addition to valuable tips and advice, the handbook is packed with hands-on activities to give you plenty of practice and Checklists to help you review what you've learned.

  • Sales Rank: #402250 in Books
  • Published on: 2015-01-01
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.00" h x .90" w x 7.00" l, 1.60 pounds
  • Binding: Spiral-bound
  • 528 pages

Review
"It covers what I would expect and need a public speaking book to cover, and it does so in a concise way that is also easy to understand."

About the Author
Jo Sprague is professor emeritus of Communication Studies at San Jose State University, where she also served as associate director of the Center for Faculty Development and Support. In addition, she is a former president of the Western States Communication Association. Her research focuses on critiquing, teaching, and the scholarship of speech communications.

Douglas Stuart is Vice President of Technical and Marketing Publications at FirstTel Systems Corporation.

David Bodary is a professor of Communication at Sinclair Community College in Dayton, Ohio, where he teaches public speaking and coordinates the Service Learning office. He belongs to both the National Communication Association (NCA) and the Central States Communication Association. Dr. Bodary has served in a variety of roles for both organizations and is pleased to have participated in the NCA Learning Outcomes in Communication project. He earned his bachelor's from Eastern Michigan University and a master's and doctorate from Wayne State University.

Most helpful customer reviews

0 of 0 people found the following review helpful.
concise & easy to follow
By JennA
Clear, concise & easy to follow. I will probably keep this one to refer back to for assistance with future speeches.

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Jumat, 12 November 2010

[A895.Ebook] Free PDF Prevention and Control of Nosocomial InfectionsFrom LWW

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  • Sales Rank: #3423693 in Books
  • Published on: 2002-12-15
  • Original language: English
  • Number of items: 1
  • Dimensions: 11.50" h x 8.75" w x 1.50" l, .0 pounds
  • Binding: Hardcover
  • 656 pages

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1 of 3 people found the following review helpful.
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By Idan Roriz Jr.
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Kamis, 11 November 2010

[B714.Ebook] Download PDF Karl Marx Selected Writings In Sociology and Social Philosophy, by Karl Marx, T.B. Bottomore

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Karl Marx Selected Writings In Sociology and Social Philosophy, by Karl Marx, T.B. Bottomore

Translated and edited by T. B. Bottomore.

  • Sales Rank: #948988 in Books
  • Published on: 1964-06-01
  • Original language: English
  • Number of items: 1
  • Dimensions: 7.90" h x .80" w x 5.30" l,
  • Binding: Paperback
  • 267 pages

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4 of 4 people found the following review helpful.
Marx Myths Dispelled in this Excellent Collection
By not a natural
Long before it was fashionable, Tom Bottomore began making a substantial contribution to providing readers with Marx's work in English translation. Selected Writings in Sociology and Social Philosophy, which Bottomore translated and edited, was first published in the U.S. in 1956, during the darkest days of the Cold War. The breadth of coverage in this relatively brief book is remarkable, including sources from The Economic and Philosophic Manuscripts of 1844, The German Ideology, A Contribution to the Critique of Political Economy, The Communist Manifesto, The Eighteenth Brumaire of Louis Bonaparte, the first three volumes of Capital, and much more. The selections were made from thousands of pages covering the more than forty years during which Marx was an active scholar and revolutionary. Much of the material was not published until after Marx's death, and some, notably The Grundrisse, was little known outside a select circle of Marx scholars, most of them European, until the 1970's.

In spite of the voluminous and varied nature of the literature with which he worked, Bottomore made judiciously informed choices with a clear eye to coherence, coverage, and cumulativity. Nevertheless, beginning with the editor's introduction, it is evident that this book will not be easy reading. Marx may have been a champion of the people, but he rarely wrote in a way that most of us would find easily accessible. Even his journalistic work for popular newspapers in the U.S. and elsewhere requires close attention to complex accounts, heavy-laden with detail, and sometimes containing obscure figures of speech, as well as aphorisms and time-specific truisms rendered in Latin, French, or other languages with which the reader may be unfamiliar. For readers who persevere, however, the intellectual payoff is worth the effort.

I found the introduction especially valuable because it clarifies Marx's influence on Max Weber, which, according to Bottomore, was much more favorable than is commonly claimed. In addition, the introduction alerts us to the fact that Marx had a profound effect on the thinking of Emile Durkheim and George Herbert Mead, principal figures in the development of sociology and social psychology, whose indebtedness to Marx is rarely acknowledged.

Though working nearly sixty years ago, it is abundantly evident throughout the book that the editor was aware of the conflict emerging between those who held that there was a dramatic difference between the work of the early Marx, author of The Economic and Philosophic Manuscripts of 1844, and his later work, especially the first volume of Capital. As interpreted by Louis Althusser and his structural Marxist colleagues, Marx's early efforts were the product of the poorly informed, undisciplined mind of a philosophical idealist. Only later, after Marx had progressed with his specifically economic research and his thinking had matured, did he become a rigorous scientist, a practitioner of what Engels termed historical materialism

Bottomore, however, rightly takes the position that Marx's lifetime of research and theoretical development was marked by an overarching conceptual consistency, and that there was no epistemological break marking the transformation of Marx the humanistic philosopher into Marx the scientific economist. This judgment is consistent with the wide ranging observations included in the edited volume under review. Marx's materialism, giving priority to lived experience and the objectively conflicting interests separating capital and labor, is emphasized throughout. The concept of "alienation" that figured so conspicuously in Marx's early work is plainly manifest in his later efforts, giving the lie to the often made judgment that Marx had gotten rid of this vestige of humanism as his perspective developed.

It is also clear that Bottomore was not one of those for whom Marx's economic base - institutional superstructure model of society fell out of favor. This scheme, presented in a variety of sophisticated forms, figures prominently in the observations contained in this volume, and it is presented convincingly. The editor highlights this view when he explicitly dismisses the ambiguous causal locution "economic in the last instance" as misrepresenting the unambiguous priority that Marx gave to the material foundation of capitalist society.

When I taught the sociology of education before retiring in 2010, I often found myself stuck with the conclusion that "economic context is everything." It's embarrassing to admit, but at the time I didn't realize that by doing so I was tacitly endorsing the base - superstructure configuration, with educational institutions as superstructural phenomena. Whether or not I recognized the Marxist provenance of this way of thinking, it made perfect sense, especially when evaluating empirical material such as Jean Anyon's Ghetto Schooling, John Devine's Maximum Security, and Bowles and Gintis' classic Schooling in Capitalist America.

In spite of its many virtues, Selected Writings in Sociology and Social Psychology is not a substitute for reading any of Marx's works from cover to cover, nor does the editor intend it to be. The book does, however, bring to the fore Marx's sociological and philosophical work in a way that stimulates and encourages serious readers to read more. I read this edited volume before reading a complete translation of the Economic and Philosophical Manuscripts of 1844, one of the most illuminating experiences I've had with scholarship of any sort.

9 of 9 people found the following review helpful.
Marxism distilled
By J.S.M.
Tom Bottomore's collection is the best place to start to understand Marxist thought. This book was put together in light of the publication in the `60s of many of Marx's early works which had been previously unavailable. They outline the roots of Marx's mature philosophy from a perspective that's more libertarian and romantic than his later writings indicate. Taking on the mature Marx is a daunting task and so it helps to be aware of how his thought was formed. A person can get caught up in his arcane discussions of the formation of commodities while missing the essential points, or caught up with thinking about value and the labor theory of value without getting why they're important in the first place, so leaving much of that out is no great loss for the beginner. The most important aspect of this book, though, has to be that it shatters the notion that Marxism is a closed, hermeneutic, system which only makes self-referential sense. If you think that Marx only makes sense if you already believe in Marxism read this book to be disabused of you're notions.

7 of 11 people found the following review helpful.
Selected Writings
By A Customer
As the back of the book states, this book is a good way to become acquainted with the thoughts of Karl Marx. It provides insight into his thoughts on the economic theory of human development, and the effect of history as well. It also deals with the social classes, revolution, and the future. A good way to become familiar with the social philosophy of Marx.

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Selasa, 02 November 2010

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Mythography: The Study of Myths and Rituals

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